Online School
A 12-week, hands-on program in digital marketing and practical web technology—built to develop real skills, a credible portfolio, and responsible client-service habits.
Instructor & mentor: Rich Gaga
12-week curriculum
Choose a week to read the lesson, complete the two-track exercise, answer the knowledge check, and prepare evidence for mentor review.
Mentor and certification
The certificate is earned through evidence, demonstration, and ethical practice—not attendance alone.
Weekly review
- Learner summarizes without notes
- Mentor selects a random concept
- Artifact is demonstrated live
- One keep, one change, one next challenge
Completion checks
- All 12 evidence submissions
- 70% quiz average
- 70% on each capstone
- 75% overall
- Privacy and accessibility safeguards passed
Final defense
- 10-minute portfolio presentation
- 10-minute live demonstration
- One live modification
- One unaided metric calculation
- AI assistance disclosed
Assessment and grading
Every week is practical. Unsafe handling of data, fabricated results, plagiarism, or an inaccessible deployment must be corrected regardless of score.
| Evidence | Weekly points | What good work shows |
|---|---|---|
| Knowledge quiz | 20 | Understands and applies key concepts |
| Marketing artifact | 25 | Audience fit, clarity, evidence and ethics |
| Technology artifact | 25 | Function, accessibility, reliability and privacy |
| Explanation | 15 | Can defend choices and demonstrate authorship |
| Practice | 15 | QA, file organization, reflection and professionalism |
Ethical client milestones
Income is a possible outcome, never a promise. Farhan advances from low-risk practice to supervised, clearly scoped service.
Position
Choose a niche, build a portfolio identity, and write one clear offer.
Prepare
Create an audit template, gather feedback, and define privacy and scope boundaries.
Practice
Price a starter package, run supervised discovery, and send one tailored proposal.
Deliver
Revise against written criteria and request a truthful testimonial only after value.
Course resources
Download the complete offline knowledge base with lesson plans, answer guide, rubrics, mentor records, certification checklist, client playbook, certificate template, and local-AI/RAG files.
Download course packageOptional free learning
- freeCodeCamp
- MDN Web Docs
- HubSpot Academy
- Google Skillshop
- IBM SkillsBuild
- W3C accessibility tutorials
- OWASP security resources
Availability and credential rules can change. Verify them with each provider before registration.